Season Identity 2015
Nuttshell was lucky enough to work on our third season campaign for the Melbourne Chamber Orchestra this year. The 2015 campaign balances the MCO’s approachable and friendly attitude with their spirited, world-class and bold approach.
Playful, bespoke illustrations are used in combination with artist portraits to create a dream-like and celebratory space. These illustrations add a visual context to the music, either through a sense of place or a sense of mood. The vibrant and energetic colour palette translates across the varied campaign collateral to build a strong and easily recognised brand for the season.